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2,700+ FIVE-STAR RATINGS · MOST OF ANY PROVIDER

Bring your small business 401(k) into the modern era.

The 401(k) built for the way you actually work

On G2, Google, and Trustpilot, as of 6/9/26. “Highest-rated” on G2. Client reviews incentivized with non-cash compensation.

Estimate your 401(k) plan costs

Employers may be eligible to receive tax credits up to $16,500 for starting a new 401(k) plan with auto-enroll.2

401(k) plans for small business

Streamline 401(k) retirement benefits for small business

Get an affordable, full-service 401(k). Trusted by 47,000+ businesses.3

Easy to start, easy to use: Admin dashboards provide clear insight into plan participation, reporting, and payroll status without extra manual work.

Automate administration: Recordkeeping, 401(k) plan compliance, Form 5500 filing, and select fiduciary services — all included to eliminate surprises.4

Customize your plan: Flexible plan design — including matching and vesting options — tailored to your business goals.

The 401(k) for small businesses with the most payroll integrations6

Help take the burden off your HR team. We sync with 600+ payrolls to help streamline administrative tasks.

(K)ICKSTART EMPLOYEE SAVINGS

The first 401(k) with 3% cash back on contributions7

(k)ickstart® your employees’ retirement with:

  • 3% cash back on employee contributions (min. $100, max. $250), a special perk for those making $60,000 or less per year

  • Financial education via (k)ickstart® classroom, a free 10-part course featuring bite-sized videos designed for first-time savers

  • Award-winning customer service, enrollment webinars in Spanish & English, and a mobile-optimized experience

Learn more

A 401(k) may be more affordable than you think.

Human Interest 401(k) plans come with transparent pricing—and zero transaction fees*.

Monthly pricing starting at only:

$80

base fee

+
$5

per eligible employee

Get started

A one-time setup fee of $499 may apply. A monthly investment advisory fee is paid to Human Interest Advisors (HIA) of 0.01% of plan assets when HIA acts as a 3(38) fiduciary, or 0.018% when acting as a 3(21) fiduciary. A separate fee for recordkeeping services and custody-related expenses is paid to Human Interest Inc. (HII) of 0.05% of plan assets. Asset-based fees are deducted monthly from the employee's account according to the HII Terms of Service and HIA Terms of Service. All prices are exclusive of applicable taxes. If the plan sponsor elects to hire an external investment advisor, the plan sponsor will pay such advisor as agreed between the plan sponsor and advisor. For more information, please see our pricing page.

* Applies to all transaction types. For non-rollover distributions, shipping and handling fees may apply to requests for check issuance and delivery.

Recognized as a leader.

Human Interest is the #1 rated 401(k) software on G28

8. G2’s “Highest Rated 401(k) Software” list ranking as of 10/5/26. Ratings are based on the product’s satisfaction score, which is calculated by a proprietary algorithm that factors in real-user satisfaction ratings from review data. Of the 23 listed 401(k) software products, six products qualified. Human Interest’s overall G2 score is 4.3 out of 5, as of 10/5/26. Ratings fluctuate in real-time. Solicited clients for reviews in exchange for de-minimis non-cash compensation. Solicitation and non-cash compensation make a customer more likely to portray Human Interest favorably. Testimonials may not be representative of the experience of others and past success does not guarantee future results. Previously, Human Interest offered gift cards as an incentive for customers to complete reviews. A higher value was offered for non-anonymous testimonials. Read our full disclosures here.

You run your business. We run your plan.

Design your plan

Pick a popular option or customize your own.

Connect your payroll and bank account

Find your payroll provider from our 600+ integrations and link your bank account.

Human Interest handles the rest

Compliance, IRS filings9, co-fiduciary oversight, employee support, and more.

Get started

Notes

1

Claim based on a Human Interest aggregate count of 5-star reviews across G2, Google, and Trustpilot as of June 2026 compared to other 401(k) providers listed. Individual platform ratings are based on a 5-star scale. This count represents the total aggregate volume of 5-star ratings received and does not imply a higher cumulative average rating percentage than competitors. Third-party ratings may change at any time and are not indicative of future investment performance or experience.

2

Retirement Plans Startup Costs Tax Credit. IRS.gov. https://www.irs.gov/retirement-plans/retirement-plans-startup-costs-tax-credit

3

47,000 represents the total number of active employers with Human Interest retirement plans, based on the latest data available.

4

We prepare select government filings (e.g., the Form 5500). Signing on behalf of customer reserved for Concierge & Complete pricing plans.

5

Human Interest, Data as of March 18, 2026. Refer to https://humaninterest.com/payrolls/ for a list of integrated payroll providers.

6

Our Customer Experience Guarantee is available on all plans. See terms and conditions at https://humaninterest.com/legal/customer-experience-guarantee-terms/.

7

This program is administered and offered by the recordkeeper, Human Interest Inc. (“HII”). HII’s subsidiary and Registered Investment Adviser, Human Interest Advisors’ asset-based fees will increase if a plan participant participates in the program. 3% cash back is available to eligible individuals making $60,000 or less in gross income and contributing at least 8% of every paycheck to an eligible Human Interest plan over a 12-month period. Must submit a claim form to claim the award. Minimum award is $100 and max is $250. Additional requirements apply. See terms and conditions. This program is administered and offered by Human Interest Inc. Its subsidiary and registered investment adviser, Human Interest Advisors will earn more in asset-based fees if a plan participant increases their contribution in connection with the program.


8

Highest-rated 401(k) claim refers to G2’s “Highest Rated 401(k) Software” list ranking as of 7/24/26. Ratings are based on the product’s satisfaction score, which is calculated by a proprietary algorithm that factors in real-user satisfaction ratings from review data. Of the 23 listed 401(k) software products, six products qualified. Human Interest’s overall G2 score is 4.3 out of 5, as of 7/24/26. Ratings fluctuate in real-time. Solicited clients for reviews in exchange for de-minimis non-cash compensation. Solicitation and non-cash compensation make a customer more likely to portray Human Interest favorably. Testimonials may not be representative of the experience of others and past success does not guarantee future results. Previously, Human Interest offered gift cards as an incentive for customers to complete reviews. A higher value was offered for non-anonymous testimonials. Read our full disclosures here.